The Soch Festival collection seamlessly weaves together the essence of happiness and the shimmer of festivals into a sparkling array of designs.

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The campaign  revolves around the heartwarming story of three friends eagerly preparing for a festive occasion.

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    The story highlights the bond of friendship and the joy they experience while helping each other choose outfits and accessories.
   

The collection’s color palette is inspired by the festive mood, featuring a rich mix of jewel tones, metallic accents, and vibrant hues that mirror the colors of the celebration.